We want to thank Equine Media (Horse Trailer World) for becoming the first official sponsor of NATDA. Dave has been very generous in putting together some excellent advertising perks and programs for dealers that are members of NATDA. If you are a dealer, and are not currently advertising on Equine Media's family of websites, I encourage you to contact us, or Dave about these advertising programs. These discounts are only available to NATDA members. Dave and Equine Media will have a major presence at the 2008 NATDA Trade Show & Convention and will be providing attending dealers an opportunity to tune up their website. Dave will be speaking to the member base about internet advertising and marketing as well. The 2008 NATDA Trade Show & Convention will be an event that dealers will be able to attend in order to meet with manufacturers and vendors that are there to earn their business. The show is only open to dealers that are NATDA members, and will not be open to the general public as the show is geared to better equip the dealers with the right products and services to become more successful. The focus of the show will be the education seminars. We are bringing professional speakers that will address the five profit centers of a dealership. Our goal is for the dealers to leave the trade show with the tools neccesary to increase profits, retain customers and continually improve the overall level of professionalism in the industry. The highlight of the show will be the truck that NATDA will be giving away during the show. The bed of the truck will be filled with products from our vendor members, and the truck will be given away to a dealer in attendence. One program that we are getting ready to release will be a "Trailer Rental Insurance Program" This should be of great interest to your readers as there has never been insurance programs that would allow trailer dealers to rent trailers. Many people aren't sure about ownership of a trailer, and especially when it comes to living quarter trailers. By dealers implementing this program, it will allow customers that aren't sure if they are ready to own, an opportunity to get comfortable with towing the trailer of their choice. In many cases, a customer may only need a trailer every now and then. We are very excited to roll this program out, so look for it to be available in early 2008. The NATDA would like to thank Dave, and Horse Trailer World for their continued efforts and support of NATDA. For more information on the association, please visit http://www.natda.org/. |